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GOROUT FOUNDER AND CEO MIKE ROLIH grew tired of watching coaches stop practice to signal in plays from the sideline while players stood idly waiting for their next rep.
He decided to do something about it.
He created a wearable technology that gives coaches
an opportunity to communicate with players in real time
– without hand signals or bullhorns. In 2016, GoRout
provides coaches an avenue to share their playbook,
video replay, coaching tips and more with players during
practice with the simple click of a button.
A coach simply programs his playbook and any other
useful coaching tips to GoRout STEEL, and then calls up
plays during practice on a tablet. Players then receive
the live feed on a weather-protected wrist sleeve. The
information provided by the coach can be customized
by position so that each player is receiving coaching tips
pertinent to his role on the team.
“We learned right away that we had to be diverse in
what the coaches would want to do,” Rolih said. “We
had to design with a philosophy that we don’t care what
the coaches do inside their system. It has to be adapt-
able to whatever they want to do in terms of scheme.”
Coaches can import their playbook from HUDL, use
video or scan sketches plays.
Making the most of practice time is the core mission
of GoRout, and Rolih’s research has shown his company
has been successful in achieving it. Rolih had two teams
demo his product in 2014 before releasing it to the mass
market in 2015. In order to test for the way in which
GoRout made teams more efficient, Rolih asked teams
that were accustomed to using GoRout to take a day off –
going back to the previous hand-signal methods.
Rolih found that teams using GoRout saw a 60
percent increase in practice reps. The scout team
efficiency also increased by 90 percent.
“It was night and day,” Rolih said. “It really gave us
The average cost of GoRout per use ($7) is also a
clear insight into how much faster teams are able to
practice. In a 10-minute period, teams were able to run
between 40 and 50 reps. Without them, they might run
12 to 14 plays in that span.”
For those coaches who fear that the quality in com-
munication between coaches and players might suffer
with players getting coaching tips from a display screen,
Rolih argues just the opposite is true. Since a coach can
easily access video from the previous rep or game tape,
there are fewer opportunities for coaches and players to
disagree on their interpretation of plays.
plus when considering the cost-per-use of other practice
tools, such as the football sled ($23 per use), a tackling
apparatus ($22.50) and lineman chute ($21.50).
The Coach’s New
Connection to the Player
GoRout is the only system that
combines on-field wearable
technology and real-time
playmaking software that helps
football teams practice perfect.
The GoRout VUE is football’s only on-field
display technology worn by players. With
VUE, coaches send fully-animated digital play
calls, coaching tips and assignments to every
player instantly. Players select their position,
see the play, and execute perfectly. With a
rugged military-grade IP67 certification,
VUE was designed to withstand the toughest of
practices. VUE also gives coaches the option of
sharing replay or other video.
The STEEL offers a simple design that feels
uniquely familiar. OS STEEL was designed
to put the most critical information at your
finger-tips, so you can spend more time on the
field and less time at your desk. From import-
ing playbooks to creating practice scripts, OS
STEEL is about efficiency. No other software
gives you the freedom to make changes to your
game plan or practice scripts on the fly. OS
STEEL provides all the power you want and the
simplicity you need. gorout.com/steel
GoRout Product Lineup
said, ‘If you’re not
then you’re not
you can to win.’
Well, if you’re not
you’re not doing
can to win.
COACH BOYTER OF